Shinzi Katoh is a famous Japanese artist based in Aichi where he has his own gallery, shop and museum. His creations are defined as ‘zakka’, being both cute and practical: zakka includes everything and anything that improves your home, life and outlook.

Shinzi has also illustrated thirteen children’s picture books, we love his sweet and quirky drawings. One of his books was chosen for a prestigious Japanese children’s book award. (Unfortunately we have been unsuccessful in sourcing his books in English.) In the 70s, Katoh began creating many designs and plans, working with a variety of mediums.

As well as stationery in the store we have also included bento boxes and drink bottles, all designed with the gorgeous childlike drawings by Shinzi Katoh.

The motto of the Shinzi Katoh range is “It’s the things that make people happy and exist like a comfortable air. That is why we always keep in our heart when we create new design.” And we believe it, his products make us smile every time we use them.

Shinzi makes others smile too, check out Design Mom, Ohdeedoh, Simplesong, and One Red Robin.

||www.weheartshinzi.bigcartel.com||